Kleos Botanicals is a candle brand with a goal to illuminate darkness, bring warmth, symbolise celebration and provide calm and comfort.
Kleos Botanicals is a D2C brand, launched by three friends in December 2022 who share a passion for calming and comforting candles; and a vision of ethical, environmentally conscious products.
Launching a new brand means wearing many hats at once (many even for three heads). This ranged from scent testing and sourcing, to customer discovery, product designs, defining the brand, logistics, pricing, determining sales channels, and of course marketing.
With Ecomtent, these founders had one less headache as they looked to grow their social media presence from nothing with organic content. At the same time, Kleos Botanicals saved critical capital from not using photographers and freelancers, which they plugged directly into PPC & SEO in order to start growing sales.
Shiv, Founder and CEO, said “the quality of the images that Ecomtent could produce with just a few photos from our manufacture was unbelievable. We have saved thousands of pounds we planned to spend on photographers, which we will now invest directly into growing our business via top of funnel Ad spend. Content was created almost instantly, avoiding hours negotiations and back and forth”.
Check out their Instagram @kleosbotanicals.
We have saved thousands of pounds... which we will now invest directly into growing our business via top of funnel Ad spend.